Business strategy
Truly effective business strategy delivers insights beyond the current and future business environment. It takes into account leadership and organisational considerations and maps out where the most compelling opportunities may lie. Implementable strategy defines the end goal and a realistic path to achieve it, and provides a framework for resource allocation.
Nous Group works to resolve the complex challenges clients face, often in highly regulated industry sectors, to develop business strategy that combines creative problem solving with analytical rigour and a deep understanding of competitive markets.
We are at our best when we engage with our clients in bold, innovative thinking that sheds light on their strategy challenges and illuminates the path forward.
Strategy and business planning
Nous helps corporate, government and not-for-profit organisations to assess their current market position, identify what they want to achieve and decide how to make that a reality.
We combine economic theory and quantitative rigour with a deep understanding of the drivers that shape our clients’ businesses. We develop economic and financial models for clients that are realistic and also incorporate flexibility for changing strategic imperatives.
Nous works with clients to create rigorous and imaginative strategic and business plans and to facilitate highly participative planning processes. We also leverage our leadership and organisation design insights to ensure that the strategies developed are practical and implementable. Our aim is always to develop powerful strategic insights while ensuring the engagement of all stakeholders.
Business advice in complex regulatory environments
Nous has an in-depth understanding of government and extensive experience in policy development. We leverage this experience to provide critical advice, supported by a highly developed economic modelling capability. Our guidance adds that extra degree of insight that helps clients navigate through complex regulatory environments and ensures a strategy is not only logical, but workable.
Key people
Our work
Cross-sell of wealth products and services to business banking customers
Nous worked with one of the four major banks to build the cross-sell of wealth products and services to business banking customers.
Our work included segmentation of the business...
Mid-term strategy for business banking division of a 'big four' bank
The business banking division of one of Australia's four major banks, and one of Australia's largest businesses in its own right, engaged Nous to formulate its mid-term strategy....
Analysis of societal costs of homelessness
Nous worked with the City of Sydney to identify the societal costs (health, police, justice, et al) of the cohort of around 100 people based in Woolloomooloo (near Sydney's CBD)....
Latest news
Nous Group finalist for 2012 BRW Client Choice Awards
10 February 2012
BRW magazine today announced the nominations for the 2012 Client Choice Awards - the most...
Nous events
Adelaide Festival of Ideas
Nous was proud to support the 7th biennial Adelaide Festival of Ideas in October 2011. The festival offered...




























